Voice search now accounts for 20% of queries on Google’s mobile app and Android devices. Inbound call volume is continuing to increase even as messaging apps and chatbots become more popular. Facebook expects 37 billion call conversions by 2019, as social media’s share of mobile calls to…
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from Marketing Land – Internet Marketing News, Strategies & Tips http://marketingland.com/track-qualify-convert-leads-using-call-sms-data-drive-new-customers-214150