UberMedia buys Cintric to blend first and third party data for ‘always-on’ location

CMO Michael Hayes explains RTB and first party location data are complementary, offering a more complete picture of users’ real-world behavior.

Please visit Marketing Land for the full article.

from Marketing Land – Internet Marketing News, Strategies & Tips http://marketingland.com/ubermedia-buys-cintric-blend-first-third-party-data-always-location-220742
SEO Baltimore

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s